Building strong relationships – with Alex Medaglia
Building relationships and staying true to yourself: Lessons in business Introduction Business is as much about relationships as it is about strategy, numbers, or innovation....
Free tool to watch your business financial numbers
There's an excellent book called "The 4 Disciplines of Execution". Even though it is dense, it is an EXCELLENT method of implementing effective change in an organisation. One of...
Building & leveraging your reputation
In his Link Local Central Coast event, we talk about strategies and ideas to help build our online reputation.
The 5 laws of stratospheric success
We reviewed and discussed the core concepts from "Go Giver", a book by Bob Burg that outlines strategies that are at times counterintuitive for many about how to succeed in...
Are you better at giving advice than applying it to your own business?
So you're great at helping other people and other businesses achieve their goals. But how do you as a business leader look after your own marketing? Do you find it challenging to...
Central Coast economic update – August 2020
In this online session, our speaker was Jacqueline Svedas, Business and Economic Development Manager from Central Coast Council share important information about how the region...
Enhance your marketing with the power of branding
This is a 2-minute crash-read into a surprisingly complex subject. If you’re at all confused about where the line is drawn between Marketing and Branding, you’re not alone....
Where to communicate your business updates during the COVID-19 crisis
As of late last week, I've been focusing my efforts on communicating with anyone in my contact lists and social media feeds about the importance of communicating with your...
The most valuable tool for growing your business
When I started my business four years ago, I made plenty of mistakes early on. I did a lot of work for free, I didn’t value my time as much as I should, and I spent too much time...
Best business advice I’ve ever received.
The 2 pieces I remind myself about often are very closely linked: It’s about the CLIENT, not you (or me)! Its’ so easy to get carried away with ourselves and our own need to...
Not your ABC’s; it’s your KLT’s!
How often has a customer bought your product or service without any interaction at all? For me – NEVER! There has always been a process involved – the KLT process! Know, Like and...
LinkedIn personal business profiles cheat sheet
As a Google Trusted Photographer, I have a developed a unique perspective with respect to the importance that Google places on not only its own Google My Business platform,...