In his Link Local Central Coast event, we talk about strategies and ideas to help build our online reputation.

We reviewed and discussed the core concepts from "Go Giver", a book by Bob Burg that outlines strategies that are at times counterintuitive for many about how to succeed in...

So you're great at helping other people and other businesses achieve their goals. But how do you as a business leader look after your own marketing? Do you find it challenging to...

In this online session, our speaker was Jacqueline Svedas, Business and Economic Development Manager from Central Coast Council share important information about how the region...

This is a 2-minute crash-read into a surprisingly complex subject. If you’re at all confused about where the line is drawn between Marketing and Branding, you’re not alone....

As of late last week, I've been focusing my efforts on communicating with anyone in my contact lists and social media feeds about the importance of communicating with your...

When I started my business four years ago, I made plenty of mistakes early on. I did a lot of work for free, I didn’t value my time as much as I should, and I spent too much time...

The 2 pieces I remind myself about often are very closely linked: It’s about the CLIENT, not You (or me)! Its’ so easy to get carried away with ourselves and our own need to...

How often has a customer bought your product or service without any interaction at all? For me – NEVER! There has always been a process involved – the KLT process! Know, Like and...

As a Google Trusted Photographer, I have a developed a unique perspective with respect to the importance that Google places on not only its own Google My Business platform,...

“We make a living by what we get, but we make a life by what we give.” – Winston Churchill Imagine what the world would be like if: We all looked for opportunities to contribute...